I love the Red Sox with a fiery passion that will never cease. However, I despise the
Red Sox organization like an ice cream man driving around town honking his horn
when all the ice cream’s gone. The most recent issue? Random ticket drawing. I’ve
never agreed with the idea of putting tickets for high-demand games or seats up for
random drawing, but it’s really starting to get ridiculous.
I can respect the fact that the Red Sox are so highly adored to the point that a game
at Fenway is quite possibly the hardest ticket to get in all of professional sports
(aside from special events such as the playoffs and all-star games), but should that
give the team’s upper management the right to put high-demand games to the luck
of the draw?
We’re talking about a capacity of 37,400 (at night), and 36,984 (give or take, during
the day). That’s fewer seats than any other major league baseball stadium. With the
lowest seating capacity and (quite possibly) the largest fan base in the game, there’s
bound to be a demand for every game played at home, and there is. With a record
sellout streak getting bigger and bigger by the game, there’s no fear from the
management perspective of striking out monetarily. So, why have a random draw for
9, or in this case, 12 games a year? It’s pure lunacy.
Personally, I have access to season tickets, so it’s not a huge problem for yours
truly. However, for the last two years, my family has tried to pick up tickets for
Sox/Yankees games at Fenway (Monster seats or otherwise), only to find out they
had to see the rivalry at Yankee Stadium, where their money was happily accepted.
I’ve got a pair of tickets on the line saying they’ll be sitting on their couches back
home in Toronto when Manny stares the Monster in the eye once again. Anyone
want to take me up on that offer? … No? Didn’t think so.
What’s going to happen in 2011? Random drawings for Sox/Rays games? Random
drawings for all inter-league matches? Random drawings for all AL East opponents?
How far are they going to go with this system in the future?
I understand that part of the reasoning behind this ploy is to help avoid long lineups
and thousands of people at the ticket booths rejected and sent home 5 seconds
after the tickets go on sale, but isn’t that just the way the world works? Aside from
the Michael Jackson funeral service, I can’t recall any other event outside of sports
where tickets were subject to this kind of system, so why do we have to suffer? Even
if we’re talking of sports, I’ve never seen tickets for an original six match go into a
giant spinning barrel. I’ve never seen Lakers tickets subject to this. NHL and NBA
tickets are much harder to come by in big markets (say for the LA Lakers, or Toronto
Maple Leafs), where the fan base is just as large as the Fenway Faithful, with only an
eighth of the seats Fenway contains to provide for that fan base.
Now, we’re dealing with the Twins considering this approach for the Target Field
opener. What’s next? Is democracy going to fall this summer? Is the apocalypse
coming? Did the Mayans screw up and estimate the end of the world two years
late? With all due respect to Twins fans, is that necessary? Why is Twins
management doing this? Did the Red Sox brass get to them and say, “Hey guys,
we’re going to be there for your opener, and we’re bringing our fans … but they
don’t know how to buy tickets properly, so you’re going to have to provide a random
draw … it’s the only way they know.”, or do they just realize that if they sell the
tickets normally, there will be more Red Sox fans in the stands than Twins fans?
What I’m saying here is quite simple. Why not, as an organization, try to make a
profit off of those games? Instead of randomizing a draw and making all your die
hard fans hope reluctantly for the best, why not just raise your ticket prices for those
games? Personally, I’d rather deal with even a 10% hike in ticket prices for those
games than having to hope for Lady Luck to be on my side. It may not work for
events like the WBC, but it works for the all of the All-Star Games in major league
sports, and it certainly works in the playoffs. If you have fans, they’ll come to the
ballpark, even in a recession, and even with higher ticket prices. But these random
draws are getting ridiculous. Tickets should be first come, first serve, regardless of
the size of your venue, or the event you happen to be holding. I thought that’s how
Capitalism and fairness worked.